
Just yesterday, Google Blogsearch
re-launched with additonal memetracker features, but spammers have already found a way to get their wares featured on the service. Right now, under the
technology section, Zenni Optical, an online eyewear store, and the '50 State Phone Book' are featured as the 7th and 10th most popular technology related blog posts on the web. Today, Google blogger Matt Cutts pointed out that Blogsearch is more
inclusive than other memetrackers like
Techmeme, but judging from this, Google's Blogsearch might just be a bit too inclusive for its own good.
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Every memetracker (and every popular site for that matter) will, of course, attract spammers. It's surprising, however, to see that Google, a company that is generally known for its good spam filtering, let these two sites slip through. While the memetracker in Blogsearch is relatively new, the Google blog search index has been around for a long time and tends to be very clean.
It would also seem that Blogsearch, because it ranks according to number of links to a given post, would be prone to pick up spammy posts from networks like PayPerPost.
A lot of memetrackers had to deal with these problems before, and we are confident that this will be an isolated incident, but Google clearly needs to improve its algorithms to shut this kind of spam out of its system.
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